Selfridges: Our house – General store & A home for all

Services:

Project Management

Date:

March 2017

Partners:

Selfridges 3d creative team

Web:

Selfridges: Our House

Whilst working with Selfridges with their in-house 3D creative team, we produced and managed two projects for their ‘Our House’ campaign. A campaign which revisits the original 1909 definition of its store as ‘the House’.

The two campaigns that we helped shape were a ‘General Store’ pop up shop, and an immersive experience, ‘A Home for All’. Which was located in the Ultra Lounge.

In the press

Frankie Boyle Speaks at the First PRG Ideas Exchange – Sep 2018

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